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Many students are confused about choosing a suitable short term course after b.com,and they don’t know which course is better for a good career.A short term course is beneficial for you if you want to get a job.

short term courses after bcom

People who have done b.com think that accounting courses are more suitable for them. But in reality they have a lot of scope in the IT field. digital courses are beneficial in earning a good salary. Consider an online digital marketing training institute, if you want to settle life with a good job. They allow us to make a promising career in this world.

And also here are some of the common choices after b.com graduates 

Such as finance, accounting, banking, marketing, sales, or general management.

Short term courses after b.com

Short term courses are the best way to think about a future career after three years of long college life. You should learn how to find a course in a short period for a better job if they are not going for higher studies. 

The students who have completed their graduation from any stream can join the digital marketing corporate training course without wasting much time  as the course duration is only three months. Let’s take a look at digital marketing….


short term courses after bcom

Have you heard about the short-term certificate courses in digital marketing that can be done by both commerce and b.com graduates?

Here is a great opportunity of digital marketing that has opened up for you….

What is digital marketing?

Digital marketing is a catch-all term for marketing techniques that use digital technologies such as social media,text messages,apps,search engines,and e-commerce,to reach and interact with customers. Digital marketing methods are the channels used to carry out these techniques. You can find learning digital marketing from a digital marketing company changed a career effectively.  Many institutes offer digital marketing courses in kerala. If you learn digital marketing courses with the help of a good trainer and learn about it, your future will be safe. Here is the best option for learning digital marketing in kerala.


 Advantages that come with digital marketing

  • It’s fast

when it comes to reaching out to potential customers on social media platforms, there is no need for intermediaries such as flyers, ads, or newspaper articles. You can directly contact them from your account.


  • It’s easy

There is no need for expensive equipment or expert knowledge for digital marketing.if you have a computer and an internet connection , you already have all you need!


  • It’s measurable

The good thing about digital marketing is that it is trackable, unlike traditional advertising methods, where there is no way of tracking success or failure.

Social media marketing  kerala

Social media marketing:(SMM)

Social media marketing, or SMM, is a strategy for using social media platforms and websites to promote a product or service. To succeed with SMM, you must know what your customers value most and how to convey that value interestingly. Any student can easily choose SMM as a short term course after b.com. SMM is an excellent way to connect with customers and promote your brand. It is effortless to manage SMM.

Here is the best social media marketing course in kerala that suits you to build a successful  career in digital marketing

Core pillars of SMM

  • Social Strategy

  • Planning & Publishing

  • Listening & Engagement

  • Analytics and Reporting

  • Advertising

 Benefits of social media marketing:

  • Track data and optimise ad spend

  • Increase brand awareness

  • Improve customer service

  • Pinpoint your exact target market

Top 5 courses in digital marketing


Here you can choose top 5 courses in digital marketing:


Search engine optimization:(SEO)

Search engine optimization is all about increasing your site’s visibility. In the search results,which often means creating backlinks to your site from relevant websites, blogs, and social media pages. Seo campaigns can help you to increase your website traffic and sales. seo is a best option for short term courses. Seo topics include, keyword research, technical seo, on-page-off page, advanced seo, conversion optimization,website speed,website security, image optimization, structured data, schema, google analytics, local seo, seo tools, and services.


Social media marketing:(SMM)

Social media marketing is a digital marketing strategy that involves using social media platforms and networks to promote products, services, brands, or ideas. It encompasses various activities and tactics aimed at engaging with a target audience, building brand awareness, driving website traffic, and achieving specific marketing goals through social media channels.

Email marketing

Marketing via email is sending out a commercial message, usually to a set of individuals via email. Email marketing is considered one of the effective ways to grow your business by building a relationship. Customers send them emails on particular topics they are interested in or invite them to a webinar or web conference where you want to showcase your products and services.

There are various ways through which you can send emails. You can do this manually or even use automated tools such as autoresponders or automatic email marketing softwares that help you in managing and sending emails. The main advantage of using these tools is that it allows you to manage many subscriber lists and keep track of your targeted subscribers, send personalised messages, and much more.

Website creation and planning

A website is a collection of web pages linked by a single domain. It is necessary to have the website have an online presence and carry out online branding. Businesses need to have a professional website to succeed in digital marketing. Just having a website is not enough, however. The Site should be designed and developed according to appropriate standards, enabling the business to achieve its goals. Involves careful planning and execution of all aspects of the Site. students can choose website creation and planning as a short term course after b.com.


Content marketing

Content marketing is a form of marketing that uses content to educate potential customers about a product or service. It can take many forms, from blog posts to videos to infographics. It helps businesses stand out from the crowd and gives them a way to connect with potential customers in a meaningful way. For content marketing to be effective, it needs to be:


  • Engaging

Content should be interesting, keeping readers’ attention and encouraging them to spend time reading it.


  • Targeted

Content should include topics relevant to the right people so that they will find value in it.


  • Continuous

Content should be created so that people can always come back for more when they want it.

Benefits of digital marketing

Digital marketing is a new way of marketing, and it is a form of marketing. You can easily do a digital marketing 3 months course  after b.com.

That involves using digital devices such as the Internet, mobile phones, etc. Digital marketing is a great way to advertise your product or service, and there are several benefits of using this method to promote your business. If you are ready to choose digital marketing as a  short term course after b.com then the decision is worthwhile.

The first benefit is that you can reach more people in one go. The internet has made it possible for you to get more people in a short time. Everyone today owns a computer so you can use the internet to reach many people fast.


Opportunities for Digital Marketing

1) It is inexpensive:  It is possible to create a website with little or no capital investment in digital marketing.


2) Its reach is global:  Who can use it to target many customers from different parts of the world simultaneously?


3) It helps in establishing your brand name:  When using digital marketing for online business, people can better understand the products and services you offer through your website. This way, you can quickly establish your brand name in the market with less cost.


4) It can provide access to more information:  Information technology has made it easier for companies to acquire data about their customer’s preferences and buying patterns. This information is available on the internet and can be used by the companies to identify new markets and efficiently generate more sales Leaders.



Due to the huge opportunities inmarketing’s vast scope in the current age the job with a focus on digital marketing  is amongst the most popular and trendy ones that anybody regardless of the field they are in could choose to pursue. If you’ve always been intrigued by this field it is possible to find a variety of short-term courses that follow Bcom that are offered as short-term degrees as well as an extremely popular version similar to MBA that focuses on Digital Marketing.



Another new specialisation emerging in the age of digital technology, Web Designing constitutes varied abilities as well as disciplines which play a crucial role in the design and maintaining websites. There are numerous master’s degrees along with diplomas and certificates that are short-term courses following BCom which are offered in the field of web creation and designing that you can select from. Web Designing Course Syllabus includes a variety of subjects including web graphic design as well as user experience design and optimization for search engines, and interface design to just a few. Today web designers can earn between 6 and 9 lakh per annum.If you’ve had an experience in the field you could earn better pay.



Graphic design is a skill where experts make visual content to convey messages. Utilising visual hierarchy and design techniques, graphic designers employ images and typography to satisfy the needs of users and concentrate on the purpose of displaying information in interactive layouts, which enhance user’s experience.


In a digital world where online presence and engagement are paramount, the role of digital marketers is central to a company’s success. BCom graduates have the opportunity to leverage their existing knowledge while embracing the digital realm to shape successful and fulfilling careers in digital marketing. By staying adaptable, proactive, and committed to learning, they can thrive in this ever-evolving field and contribute to the growth of businesses in the digital age.