In the dynamic world of digital marketing, Artificial Intelligence has emerged as a game-changer. It offers powerful tools to enhance your marketing strategies. There are many free AI tools available for us. By the correct usage of these AI tools, we can make our job easier. We’ve explored the digital landscape to provide you with the most effective free AI tools for digital marketing to aid you in interacting with your customers at a deeper level easily.

InVideo AI can be described as valuable AI software for editing videos, mainly editing YouTube videos. It lets users edit content more quickly and also create intros to videos. The AI also generates a color palette that explicitly represents your company’s brand and the material you share.

AI software like Invideo can be highly beneficial in the new marketing world where all small business owners are expected to create content.

Zapier is the technology. With it, you can create connections and marketing automation among hundreds of platforms, saving time, increasing efficiency, decreasing repetitive tasks, and making cost savings. It is possible to create custom workflows that connect the actions of an individual system with automated procedures in others. The most critical data is pulled from the correct place every time.

The automation can be created without programming, and templates are available to help speed things up. Zapier refers to its automation as Zaps and has more than 3,000 integrations at the moment of writing. You can also build branches of workflows based on the logical requirements you define.

The AI works in the background, interpreting signals to trigger processes with the speed and efficiency no human team could ever achieve. Customers rave about the savings in time that these zaps provide. 

TextCortex is an AI-powered digital tool that can advertise your business. It can assist in creating human-like material. It includes powerful tools for editing and designing already-designed designs and chatGPT-like assistance.

Furthermore, TextCortex is available as an app on the internet and an add-on for Chrome. TextCortex is also available in over 25 different languages.

TextCortex has free and Premium Plans.

Features

Zeno Chat : Builds an individual AI using your input, experience, and preferences.

Rewriting Functions : Rephrase and refine content while keeping its original meaning.

Summarizing Features : Create short summaries that do not alter the essence of information.

The tone of voice :  It help you select the appropriate tone of voice for your message and the audience.

60+ templets : Pre-designed templates are divided into various categories, which you can filter according to occupation.

Options for Customization : Let you create AI personas for your brand or individual that match your tastes and requirements.

With its broad and flexible feature set, TextCortex is a good solution for content creators, marketers, and small-scale businesses.

Flick is changing the face of social media marketing by using all the potential of AI in your hands. With Flick, you can boost your SMM efforts and make them ten times more efficient as well as more effective. Flick is the preferred platform for more than 100,000 marketers, business owners, and creatives looking at streamlining their social activities.

One of Flick’s most notable features is the AI Social Assistant, which offers invaluable assistance. This feature allows you to create content for social media quickly and will enable you to delegate tedious tasks easily.

Its AI Social Assistant does this by combining several Flick features into a seamless solution. It, for instance, works with the Flicks Caption Writing Tool, which helps you write compelling captions generated by AI easily while preserving your distinctive voice. Flick’s auto Hashtag Generator recommends hashtags based on the captions you’ve written and the content you’ve posted.

But its capabilities extend beyond that. AI assistants can do more than that. AI Assistant can also create unique content concepts for you, allowing you to expand them. 

Additionally, Flick provides an extensive learning platform that includes many blogs, training, and courses, including newsletters, videos, downloads, and glossaries.

Regarding the social web, Flick primarily focuses on Instagram and the hashtags area.

Flick has Premium Plans, but it has a free trial.

Features

Hashtag management: It saves and organizes your most popular hashtags.

Banned Instagram hashtag checker: Checks hashtags on Instagram for banned or flagged ones. Instantly examines hashtags that are flagged and denied Instagram hashtags.

Instagram Hashtag Tracker: shows what hashtags are in use and tracks essential metrics.

AI Social Marketing Assistant (Beta)AI Social Marketing Assistant (Beta) Helps you write, brainstorm, and plan the method for using social media. Flick is a suitable option if your campaign or marketing campaigns are Instagram-based.

Synthesia is an AI video generator software that converts text into audio and video. It has vast applications, from making videos that appeal to your intended viewers to educational videos and training for new employees.

The features of Synthesia are broken down into four main categories:

• AI Avatars & Voices
• Media and Integrations
• Sharing and Exports, and
• Security

Synthesia also provides multiple templates and integrations for PowerPoint, Shopify, and Medium.

Features

AI Assistant for scripts: Automatically creates video scripts using ChatGPT-like prompts.

Video Templates: More than 60 custom and pre-designed templates for topics like sales pitches, pitch decks, reports, how-tos, etc.

Create your own AI Avatar : Offers the option of 100 avatars and +120 accents and voices.

Share and Exports : offer the option of embedding video, uploading logos to MP4 files, and downloading MP4 files, including a CTA.

Text-to-speech Text-to-speech : Turns parts from text to voiceovers.

Overall, Synthesia is the best option if you’re looking to create high-quality videos to promote your business, marketing, and more.

MarketMuse is yet another AI tool that can be used for digital marketing, assisting you in planning your content. The method by which MarketMuse functions is by examining the entire web page to provide you with personalized and objective information so that you can make informed choices.

MarketMuse cannot assist you with creating content; however, it will help you design it.

Features

Competitive Content Analysis : Examines competing content and reveals how your content compares and what you can do to enhance it.

Content Clusters : Identifies and analyzes SERPs and content clusters to reveal areas of content that are lacking and must-haves.

Content Planned : automates researching and analyzing your website’s content at the website level so you can see what is working.

Keyword Research : Provides a customized difficulty score, which indicates how easy or difficult it can be for your site to rank on a subject.

Optimize Features : Identifies potentially risky content or pages and offers optimization recommendations and suggestions.

MarketMuse is a great option for those who need to make data-driven choices but don’t require a creator of content artificial intelligence tools.

Influence is an influencer marketing platform that can help develop an IRM ( Influencer Relations Management) approach.In addition, it encompasses important social media sites and assists brands in identifying and connecting with influential individuals, working with campaigns, and monitoring the effectiveness of their campaigns.

It also determines the influencers and offers current metrics and statistics. Additionally, Influencity has an extensive library that includes a variety of ebooks, blogs, guides, and a knowledge base—videos, course materials, case studies, etc.

Features

Discover influencers :  Sort and filter influencers by their demographics, interests, particular topics, campaign needs, etc.

Examine influencers : Offers insights into the audience demographics of influencers and their interests, reachability, etc.

Influencer Database : Influencer Database Curate lists and ensure that information about influencers is up-to-date and negotiate tasks, talk with your team members, save old data, etc.

Recruitment of Influencers Find : Find influential people interested in your brand’s message by creating your own Influencer Recruitment Page and then analyzing your candidates to find the most suitable match.

Ultimately, Influence makes a logical choice for an eCommerce company focused on working with influencers.

ChatGPT is an artificial machine-learning tool powered by AI technology that allows you to engage in human-like conversations and much more using chatbots. The language model can answer your questions and help you complete tasks like writing essays, emails, and codes.

ChatGPT is accessible no matter what else you want to use it for, such as writing, programming, and more. ChatGPT’s vast reach includes answering questions, creative writing blog posts, and brainstorming. It is beneficial for content writing for beginners.    

Many small and medium-sized companies struggle with marketing because of their limited budgets. This is the area where ChatGPT will aid you enormously. Following are the areas of marketing in which ChatGPT will help you.

Features

Content Creation : It can create articles, blog posts, essays, etc.

Market Research and Analysis : help analyze trends and give insight into business decision-making.

Online Product Recommendations : provides customized product recommendations based on the user’s preferences.

Conversational interfaces : Create interactive chat interfaces on websites and applications.

ChatGPT is an excellent solution for quickly creating a short article or accessing various details.

The significant benefits of a digital marketing career are plenty, and they are not restricted to a single point. In short, using AI tools for marketing enables marketing professionals to work more efficiently, intelligently, and strategically, ultimately enhancing the overall effectiveness of marketing campaigns.