{"id":8965,"date":"2021-07-07T15:01:20","date_gmt":"2021-07-07T15:01:20","guid":{"rendered":"https:\/\/nexxadigital.com\/?p=8965"},"modified":"2023-08-15T14:14:13","modified_gmt":"2023-08-15T14:14:13","slug":"how-to-do-effective-keyword-research","status":"publish","type":"post","link":"https:\/\/nexxadigital.com\/how-to-do-effective-keyword-research\/","title":{"rendered":"How to do Effective Keyword Research – A Comprehensive Guide With Examples"},"content":{"rendered":"
[et_pb_section fb_built=”1″ admin_label=”Section” _builder_version=”4.16″ _module_preset=”default” background_color=”#041e25″ custom_padding=”52px||52px||true|” da_disable_devices=”off|off|off” global_colors_info=”{}” da_is_popup=”off” da_exit_intent=”off” da_has_close=”on” da_alt_close=”off” da_dark_close=”off” da_not_modal=”on” da_is_singular=”off” da_with_loader=”off” da_has_shadow=”on”][et_pb_row custom_padding_last_edited=”on|phone” _builder_version=”4.16″ _module_preset=”default” custom_padding=”||9px|||” custom_padding_tablet=”” custom_padding_phone=”0px||0px||true|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text content_tablet=”” content_phone=”<\/p>\n
” content_last_edited=”on|phone” _builder_version=”4.16″ _module_preset=”default” header_font=”Montserrat|800||||on|||” header_text_align=”center” header_text_color=”#FFFFFF” header_font_size=”45px” header_line_height=”1.5em” header_3_font=”Montserrat||||||||” header_3_text_align=”center” header_3_text_color=”#FFFFFF” custom_margin=”||19px|||” header_text_align_tablet=”” header_text_align_phone=”left” header_text_align_last_edited=”on|phone” header_font_size_tablet=”” header_font_size_phone=”30px” header_font_size_last_edited=”on|phone” header_letter_spacing_tablet=”” header_letter_spacing_phone=”-1px” header_letter_spacing_last_edited=”on|phone” header_line_height_tablet=”” header_line_height_phone=”1.4em” header_line_height_last_edited=”on|phone” header_3_font_size_tablet=”” header_3_font_size_phone=”16px” header_3_font_size_last_edited=”on|phone” header_3_line_height_tablet=”” header_3_line_height_phone=”1.4em” header_3_line_height_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n
[\/et_pb_text][et_pb_divider color=”#FFFFFF” divider_weight=”1px” _builder_version=”4.16″ _module_preset=”default” custom_margin=”||-1px|||” custom_margin_tablet=”” custom_margin_phone=”-20px||0px||false|false” custom_margin_last_edited=”on|phone” global_colors_info=”{}”][\/et_pb_divider][et_pb_text _builder_version=”4.16″ _module_preset=”default” text_font=”Alegreya SC|600||on|||||” text_text_color=”#FFFFFF” text_font_size=”16px” text_font_size_tablet=”” text_font_size_phone=”13px” text_font_size_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n
BY\u00a0 ASWIN VISWANATH\u00a0\u00a0<\/span>|\u00a0 JULY 07.<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ custom_padding_last_edited=”on|phone” admin_label=”Section” _builder_version=”4.16″ _module_preset=”default” custom_padding=”49px||49px||true|” custom_padding_tablet=”” custom_padding_phone=”30px||30px||true|false” da_disable_devices=”off|off|off” global_colors_info=”{}” da_is_popup=”off” da_exit_intent=”off” da_has_close=”on” da_alt_close=”off” da_dark_close=”off” da_not_modal=”on” da_is_singular=”off” da_with_loader=”off” da_has_shadow=”on”][et_pb_row custom_padding_last_edited=”on|phone” _builder_version=”4.16″ _module_preset=”default” custom_padding=”2px|150px|2px|150px|false|true” custom_padding_tablet=”” custom_padding_phone=”2px|10px|2px|10px|false|true” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/nexxadigital.com\/wp-content\/uploads\/2021\/07\/How-to-do-effective-keyword-research-that-is-optimized-for-maximum-impact..jpg” alt=”How to do effective keyword research that is optimized for maximum impact” title_text=”How-to-do-effective-keyword-research-that-is-optimized-for-maximum-impact.” _builder_version=”4.16″ _module_preset=”default” custom_margin=”||-2px|||” border_width_all=”1px” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding_last_edited=”on|phone” _builder_version=”4.16″ _module_preset=”default” custom_margin=”19px|auto||auto||” custom_padding=”2px|150px|0px|150px|false|true” custom_padding_tablet=”” custom_padding_phone=”0px|10px||10px|false|true” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.16″ _module_preset=”default” text_font=”Montserrat||||||||” text_text_color=”#000000″ text_font_size=”20px” text_line_height=”2em” text_orientation=”justified” custom_margin=”-14px||-22px||false|false” custom_margin_tablet=”” custom_margin_phone=”-20px||||false|false” custom_margin_last_edited=”on|phone” text_font_size_tablet=”” text_font_size_phone=”15px” text_font_size_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n A question that leaves most of you in utter confusion, as many of you might be in the basic steps of how to find the right keywords.<\/p>\n Let\u2019s just help you come out of the confusion pertaining to keywords.<\/p>\n Keyword research is the method of exploring and evaluating words or terms that people across the web have entered in the available search engines today.<\/p>\n Keywords are amazing as they are the most relevant part of the content that people like to see.<\/p>\n This includes the relevance, blind confirmation of keywords without proper analysis, or seeking the help of the best keyword research tools for SEO, resulting in drastic outcomes for your websites and brands.<\/p>\n So basically, by properly analyzing the keywords using prominent keyword research tools, you can get to know what your targeted audience is searching on the internet.<\/p>\n “Using such critical pieces of information, you can find out the most relevant keywords and develop several articles or content using those keywords”.<\/strong><\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Section” module_id=”how” _builder_version=”4.16″ _module_preset=”default” background_enable_color=”off” custom_padding=”44px||24px||false|” da_popup_slug=”how” da_disable_devices=”off|off|off” global_colors_info=”{}” da_is_popup=”off” da_exit_intent=”off” da_has_close=”on” da_alt_close=”off” da_dark_close=”off” da_not_modal=”on” da_is_singular=”off” da_with_loader=”off” da_has_shadow=”on”][et_pb_row column_structure=”1_2,1_2″ custom_padding_last_edited=”on|phone” _builder_version=”4.16″ _module_preset=”default” width=”100%” 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global_colors_info=”{}”][et_pb_divider color=”#E01F45″ _builder_version=”4.16″ _module_preset=”default” width=”65%” module_alignment=”right” custom_margin_tablet=”” custom_margin_phone=”0px||0px||false|false” custom_margin_last_edited=”on|phone” custom_padding_tablet=”” custom_padding_phone=”0px||0px||true|false” custom_padding_last_edited=”on|phone” global_colors_info=”{}”][\/et_pb_divider][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding_last_edited=”on|phone” _builder_version=”4.16″ _module_preset=”default” custom_padding=”11px|||||” custom_padding_tablet=”” custom_padding_phone=”0px||0px||true|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.16″ _module_preset=”default” header_text_color=”#FFFFFF” header_2_font=”Montserrat|800||||on|||” header_2_text_align=”center” header_2_text_color=”#000000″ header_2_font_size=”42px” custom_margin=”||0px|||” custom_margin_tablet=”” custom_margin_phone=”0px||0px||true|false” custom_margin_last_edited=”on|phone” custom_padding=”1px|||||” custom_padding_tablet=”” custom_padding_phone=”0px||0px||true|false” custom_padding_last_edited=”on|phone” header_2_font_size_tablet=”” header_2_font_size_phone=”30px” header_2_font_size_last_edited=”on|phone” header_2_line_height_tablet=”” header_2_line_height_phone=”1.3em” header_2_line_height_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_divider color=”#E01F45″ divider_weight=”5px” _builder_version=”4.16″ _module_preset=”default” width=”20%” width_tablet=”” width_phone=”50%” width_last_edited=”on|phone” module_alignment=”center” global_colors_info=”{}”][\/et_pb_divider][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding_last_edited=”on|phone” _builder_version=”4.16″ _module_preset=”default” custom_margin=”-9px|auto||auto||” custom_padding=”5px|150px|11px|150px|false|true” custom_padding_tablet=”” custom_padding_phone=”25px|10px||10px|false|true” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/nexxadigital.com\/wp-content\/uploads\/2021\/07\/How-to-find-right-keywords.jpg” alt=”How to find right keywords” title_text=”How-to-find-right-keywords” _builder_version=”4.16″ _module_preset=”default” border_radii=”on|7px|7px|7px|7px” box_shadow_style=”preset1″ box_shadow_blur=”7px” box_shadow_color=”#000000″ global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.16″ _module_preset=”default” text_font=”Montserrat||||||||” text_text_color=”#000000″ text_font_size=”20px” text_line_height=”2em” header_line_height=”1.3em” text_orientation=”justified” custom_margin=”||1px|||” text_font_size_tablet=”” text_font_size_phone=”15px” text_font_size_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n So we are going to compile enlightening keyword research tips for your concrete understanding.<\/p>\n Niche is decided by you based on your passion, talent, and the market value it possesses in the current times.<\/p>\n Just deciding on a niche is not enough. That means you should always try and learn new things related to your market niche, as it keeps on changing and updating as per the trends.<\/p>\n So, always keep on studying your niche. This can get you smoothly through the next steps in the process: selecting topics and brainstorming on seed keywords.<\/p>\n So if you have fixed on a business or niches, Do make a list of certain topics related to that.<\/p>\n To do that in the right way, you have to think from the buyer\u2019s or user\u2019s side. Rather it can be said as Understanding the buyer personas.<\/p>\n Gather the search topic that you think is relevant and popular among your niche.<\/p>\n Seed keywords are the keywords that you formulate randomly based on your niche or business relevance.<\/p>\n Seed keywords are the something that you start off with, it is considered the foundation of keyword analysis.<\/p>\n You have to brainstorm on these seed keywords using keyword research tools like Ahrefs, KWFinder, Soovle, Ubersuggest, etc.<\/p>\n These Keyword research best tools for SEO shows a colossal list of keyword ideas pertaining to the seed keywords you have entered.<\/p>\n You will then get the individual search volumes, Ranking difficulty, and popularity of those keywords.<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Section” module_id=”seo” _builder_version=”4.16″ _module_preset=”default” background_enable_color=”off” custom_padding=”43px||43px||true|” da_popup_slug=”seo” da_disable_devices=”off|off|off” global_colors_info=”{}” da_is_popup=”off” da_exit_intent=”off” da_has_close=”on” da_alt_close=”off” da_dark_close=”off” da_not_modal=”on” da_is_singular=”off” da_with_loader=”off” da_has_shadow=”on”][et_pb_row column_structure=”1_2,1_2″ custom_padding_last_edited=”on|phone” _builder_version=”4.16″ _module_preset=”default” width=”100%” width_tablet=”” width_phone=”100%” width_last_edited=”on|phone” max_width=”2560px” max_width_tablet=”” max_width_phone=”2560%” max_width_last_edited=”on|phone” custom_padding_tablet=”” custom_padding_phone=”0px||0px||false|false” custom_css_before=”display: flex;” custom_css_main_element=”display : flex;” global_colors_info=”{}” custom_css_before_last_edited=”on|phone” custom_css_before_tablet=”display: flex;” custom_css_before_phone=”display: flex;”][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_divider color=”#E02B20″ _builder_version=”4.16″ _module_preset=”default” width=”65%” custom_margin_tablet=”” custom_margin_phone=”0px||0px||true|false” custom_margin_last_edited=”on|phone” custom_padding_tablet=”” custom_padding_phone=”0px||0px||true|false” custom_padding_last_edited=”on|phone” global_colors_info=”{}”][\/et_pb_divider][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_divider color=”#E01F45″ _builder_version=”4.16″ _module_preset=”default” width=”65%” module_alignment=”right” custom_margin_tablet=”” custom_margin_phone=”0px||0px||false|false” custom_margin_last_edited=”on|phone” custom_padding_tablet=”” custom_padding_phone=”0px||0px||true|false” custom_padding_last_edited=”on|phone” global_colors_info=”{}”][\/et_pb_divider][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding_last_edited=”on|phone” _builder_version=”4.16″ _module_preset=”default” custom_padding=”11px|||||” custom_padding_tablet=”” custom_padding_phone=”0px||0px||true|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.16″ _module_preset=”default” header_text_color=”#FFFFFF” header_2_font=”Montserrat|800||||on|||” header_2_text_align=”center” header_2_text_color=”#000000″ header_2_font_size=”42px” custom_margin=”||0px|||” custom_margin_tablet=”” custom_margin_phone=”0px||0px||true|false” custom_margin_last_edited=”on|phone” custom_padding=”1px|||||” custom_padding_tablet=”” custom_padding_phone=”0px||0px||true|false” custom_padding_last_edited=”on|phone” header_2_font_size_tablet=”” header_2_font_size_phone=”30px” header_2_font_size_last_edited=”on|phone” header_2_line_height_tablet=”” header_2_line_height_phone=”1.3em” header_2_line_height_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_divider color=”#E01F45″ divider_weight=”5px” _builder_version=”4.16″ _module_preset=”default” width=”20%” width_tablet=”” width_phone=”50%” width_last_edited=”on|phone” module_alignment=”center” global_colors_info=”{}”][\/et_pb_divider][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding_last_edited=”on|phone” _builder_version=”4.16″ _module_preset=”default” custom_margin=”-9px|auto||auto||” custom_padding=”5px|150px||150px|false|true” custom_padding_tablet=”” custom_padding_phone=”0px|10px||10px|false|true” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/nexxadigital.com\/wp-content\/uploads\/2021\/07\/How-to-do-keyword-research-for-SEO.jpg” alt=”How to do keyword research for SEO” title_text=”How-to-do-keyword-research-for-SEO” _builder_version=”4.16″ _module_preset=”default” border_radii=”on|7px|7px|7px|7px” box_shadow_style=”preset1″ box_shadow_blur=”7px” box_shadow_color=”#000000″ global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.16″ _module_preset=”default” text_font=”Montserrat||||||||” text_text_color=”#000000″ text_font_size=”20px” text_line_height=”2em” header_line_height=”1.3em” text_orientation=”justified” custom_margin=”-12px||-5px|||” custom_margin_tablet=”” custom_margin_phone=”0px||1px||false|false” custom_margin_last_edited=”on|phone” text_font_size_tablet=”” text_font_size_phone=”15px” text_font_size_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n Keyword research plays an important role in the process of Search engine Optimization especially when we talk about how to do effective keyword research.<\/p>\n Though there have been very formidable changes in SEO that go beyond just finding the right keyword, no SEO experts can fully deny the fact that keyword research still rules the ranking factors.<\/p>\n As discussed earlier, selecting your niche, having a bucket list of thoughtful topics related to the niche, and entering seed keywords into keyword research tools all come under one roof of SEO.<\/p>\n Now let us just take an example of a keyword,<\/p>\n \u201cDigital marketing,\u201d entering that into search engine projects other keywords that are related to the keyword such as:-<\/p>\n \u204e Digital Marketing trends in 2023<\/a><\/p>\n \u204e Digital Marketing Company in Kerala<\/a><\/p>\n \u204e\u00a0Digital marketing Salary for freshers<\/a><\/p>\n \u204e\u00a0Digital marketing institutes in Kerala<\/a><\/p>\n<\/blockquote>\n
<\/blockquote>\n
How\u00a0to do effective keyword research to find the right keywords?\u00a0<\/h2>\n
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Niche<\/strong><\/h3>\n<\/blockquote>\n
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Topics<\/strong><\/h3>\n<\/blockquote>\n
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Seed Keywords<\/strong><\/h3>\n<\/blockquote>\n
How to do keyword research for seo?<\/h2>\n
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